Back in my yellow pages days, we talked a lot about two kinds of advertising. Creative Media, like TV, radio, newspaper and billboards was used to “create” interest and awareness in a business or product. Directional Media, like yellow pages…
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What Is Geofencing And How Does It Work?…Location B...

Geofencing is a location based technology RFID (Radio Frequency ID) enabling many different businesses and enterprises to accurately track, market to, and ef...

What Is Geofencing Marketing? 30 Location Based Companies...

Finding geofencing companies and geofence marketing providers that can white label their geo-fencing services can be difficult.  Some require you to have sp...

What Is OTT Advertising?…The Ultimate Marketing Buy...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is...

Using Google Analytics to Measure Display Performance [Re...

Back in my yellow pages days, we talked a lot about two kinds of advertising. Creative Media, like TV, radio, newspaper and billboards was used to “create...

Top 11 Pixels to Add to Your Website

At Propellant Media, we believe that we can provide the best solutions to your marketing and advertising needs. We employ many different online tools to help...

At Propellant Media, we believe that we can provide the best solutions to your marketing and advertising needs. We employ many different online tools to help deliver these solutions effectively. One such tool is the tracking pixel. What Is a…
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