Online Pet Store Increases Sales & Brand Awareness with Our Team

Online Pet Store Increases Sales & Brand Awareness with Our Team

pet owner


A pet product company was looking to increase their online sales and build awareness among its target audience. They reached out to Propellant Media to utilize our geo-fencing technology and accomplish their goal of achieving a CTR of at least .08%.


The campaign was using a geo-fencing tactic to target pet owners and advocates. The client provided a list of locations to capture their target audience. These locations included animal humane societies, animal hospitals and clinics, pet boarding companies, pet retail stores, and etc. With the quick learning from the campaign launch, our team was able to optimize the keywords and target specific travel blog domains to more precisely target the customers.


Through Propellant Media’s optimizations and geo-fence tactics, we achieved a CTR of .2058%, more than doubling the client’s goal of a .08% CTR.

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    47% of consumers surveyed stated that they would be likely to shop from a retailer that offered promotions when they are nearby. “

    “Studies suggest that when a user isn’t surfing the web on his or her phone, he or she is likely to spend 86% of smartphone time using apps.”

    Geo fencing can be the key differentiator in your business targeting the audience that matters the most to your company.

    Why would you not want to be in front of those active buyers?  We can get your company ranked.

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