Book An SEO Demo With Our Team
In the marketing discovery calls, we discuss SEO, Our Process For Execution, Our Pricing, and how we operate.
Organic Search Results We’ve Delivered
Search engine optimisation compounds. Paid media stops the day you stop paying, while organic rankings keep returning traffic for as long as you hold them. Propellant Media runs local, national and international SEO built on the same four pillars — on-page optimisation, technical SEO, link earning and content — and reports rankings and organic traffic in the same dashboard as your paid channels.
You’d Be In Great Hands. These Clients Are
Local Search (SEO)
If you are a local business with local and regional locations, local search is critical to capturing organic traffic relevant to your company. We have a defined process that ensures you are showing up as often and as frequent as possible. Our process ensures you are competing with your local competitors:
- NAP (Name, Address, Phone Number) Consistency
- Reviews (Social Proof Matters)
- Google My Business Page
- On-Page Optimization
- Technical SEO (Crawlability, Site Speed)
- Link Building – Votes Matter!!
- Content Marketing
When our team is implementing all of these areas of local SEO, the phone calls and leads gradually increase. See how we really approach local search for single and multi-location companies.
National Enterprise SEO
No longer are we competing at the local level in or around your city. Now, we need to get you ranked for the national broad based keywords. But no worries, we have worked with small brands that are now ranking number 1 on Google, going toe-to-toe with multi-national organizations with big budgets.
Our philosophy to national SEO is content + outreach = big wins. But in case you’re curious, here’s our standard SEO approach to national SEO:
- On Page Optimization
- Technical SEO
- Link Building
- Content Marketing
All of these aspects of SEO are required to grow your search rankings. Without technical seo, you could face a predicament in which your website is not being indexed properly. Or with on page seo, you’re not optimizing your website for the proper keywords.
International SEO
There are no borders in business these days. And the barriers to entry are becoming easier for companies to expand their presence. We notice specialized product and service companies that offer something unique can gain international exposure in the search engines overseas. Whether you’re an existing international company, or a firm looking to expand your presence overseas, our international SEO team will help you get ranked in many countries including Canada, UK, Australia, and other countries.
- Global URL TLD Strategies
- HREF Lang
- Meta Content Language
- International Link Building
- Local IP Address Usage
- International Search Visibility
Interested in learning more about how we approach international SEO, contact us today.
“93% of online experiences begin with a search engine whether it’s Google, Yahoo, Bing or some other search engine.”
The good news is at Propellant Media, our focus on producing great content coupled with an effective SEO strategy is what ultimately impacts our clients’ listing results. We are your modern PR digital agency. By educating our clients on what makes Google’s Algorithm tick, we can pull the levers that have the greatest chance of producing higher rankings and more relevant search traffic for our clients. Here are a few of the SEO services we provide:
- Targeted Content Creation
- Extensive Technical SEO (Site Speed Enhancements, 301 Redirects, 404 Broken Links)
- Ongoing SEO Quick Win Enhancements
- Link Building “Earning” Services
- Content based links
- Digital PR
- Link Reclamation
- High Powered Directories
- Partnerships
- Link Magnets
- Guest Blogging
SEO Management Process
1
SEO Audit
Here we perform a deep dive into your account to get a sense of what opportunities we can take advantage of. We also better understand your business objectives here.
2
Keyword Research
It’s time we deep dive into the various keyword opportunities that will translate into targeted increased traffic.
3
On Page Optimization
First stage is checking on page signals ranging from title tags, content, and meta descriptions to ensure we’re relevant.
4
Technical SEO
Are we searchable and can we get crawled by the search engines? If not, we cannot rank for keywords. That’s why we place an emphasis here (Site Speed Enhancements, 301 Redirects, 404 Broken Links).
5
Link Building
Links to your website is the biggest factor in ranking. From influencer outreach to content development, our team has an array of strategies ready to go.
Granular Analytics SEO Reporting
This is an area we love to talk about. With analytics, we can determine what’s effective and what’s not and turn ineffective campaigns into positive ROI campaigns for our SEO clients. You will receive regularly reports highlighting the most important functions of your SEO and we will report on everything from Rankings, Google Webmaster Tools, all in one dashboard.
Frequently Asked Questions About SEO
How long does SEO take to work?
Longer than paid search and worth more once it lands. Technical fixes can move things within weeks. Competitive rankings usually take six to twelve months of consistent content and link earning. Anyone promising page one in thirty days is either targeting keywords nobody searches or is not being straight with you.
Do you guarantee first page rankings?
No, and we would be wary of any agency that does. Nobody controls Google’s algorithm. What we commit to is the work that reliably moves rankings over time, and transparent reporting on where you actually stand so you can judge progress for yourself.
What does your SEO engagement include?
An initial audit, keyword research, on-page optimisation of titles, content and meta descriptions, technical SEO covering crawlability, site speed, 301 redirects and broken links, and link earning through digital PR, content, partnerships, link reclamation and guest posting.
What is the difference between local, national and international SEO?
Local SEO competes in your city and leans on Google Business Profile, NAP consistency and reviews. National SEO competes for broad terms and is won mostly on content and links. International SEO adds hreflang, country level URL strategy and local link building for markets such as Canada, the UK and Australia.
Why does technical SEO matter if my content is good?
Because content that cannot be crawled cannot rank. Indexing problems, slow pages, broken redirect chains and 404s all cap what the rest of the work can achieve. Technical SEO is the least visible part of the job and often the one holding everything else back.
How do you build links without risking a penalty?
By earning them rather than buying them. Content worth citing, digital PR, reclaiming existing unlinked mentions, genuine partnerships and selective guest posting. Links remain the single biggest ranking factor, which is exactly why shortcuts in this area carry the most risk.
How is SEO reported?
Keyword rankings, organic traffic and Google Search Console data in the same dashboard as your paid channels, available 24/7 rather than in a monthly PDF. Seeing organic next to paid also shows where the two overlap, which often reveals paid spend on terms you already rank for organically.
Should we run SEO and paid search at the same time?
Usually yes. Paid search buys immediate presence while SEO compounds, and search query data from paid campaigns is some of the best keyword research available for the organic programme. One bankruptcy law firm we work with now attributes 70% of its leads to paid search and SEO combined.
Google currently holds 80.5% of total search engine market share (up from 65.5% in January 2016).
57% of B2B marketers stated that SEO generates more leads than any other marketing initiative.
Search Engine Optimization remains a critical channel for brands and organizations that want to connect with active searchers.
Why would you not want to be in front of those active buyers? We can get your company ranked.
Fill Out the contact form or call us at 1 (877) 776-7358.