Only 11% of pay per click advertising account managers proactively optimize their account each week. The other 89% do not work for Propellant Media.
Big Or Small – Budget Size Doesn’t Matter
Our team has worked on $1,000,000/month+ as well as $1,000/month in Charlotte. Either way, our Charlotte Pay Per Click Marketing process for developing effective campaigns does not change. Here are the areas of the PPC Management Process we focus on:
- In-Depth Keyword Analysis
- Ad & Message Creation
- Landing Page Audit & Review
- Account Structure Setup
- Tracking Installing & Testing
- Campaign Launch
- Monitoring Performance
- Campaign Optimizations
After we run our campaigns for a month, we pick the winners and give them more breathing room and budget. And we do it over and over again to drive up ROI through our Charlotte PPC Agency.
Capture More Leads, Sales & Calls…For Less $$
Nothing is better to companies than reaching customers already searching for you. Google Adwords & Bing Ads provides that world of lower funnel searchers actively looking for your product or service. But here’s the question, what will you say when you show up? That’s where our deep experience comes in at our Charlotte PPC Marketing Agency.
As an Adwords Certified Agency, we understand how to build granular pay per click management campaign based in knowing the brand, how your audience connects with your brand, and why the keywords and Ads formulated will most likely translate into clicks and conversions. And after all of that, the real work begins…
And with our Call-Only campaigns, we can take the same granular Adwords development process, and apply it to campaigns where you are only paying for phone calls, not clicks to your website.
Why Partner W/ Our Charlotte PPC Marketing Company?
- Larger Firms Don’t Give You Proper Attention – No client is too small to get the attention you deserve. From communications, to reporting and proactive recommendations, you’ll see that from day 1 in our partnership to grow your bottom line.
- 24/7 Full Analytics – In our care for your ROI, we produce reports that you can have access to 24/7 as you hold our team accountable, and we hold our Charlotte ppc company accountable.
- Nimble & Fast – As a nimble agency, we can act fast on request and recommendations we suggest. No more waiting 5 days for changes, because everyday matters to your bottom line. Plus, we can get a campaign live in 2 – 3 business days.
- Consistency – This is the major cause of attrition in Paid Search campaigns. Our team will constantly monitor & optimize your campaigns and proactively find opportunities to grow your profits.
- Strategists…Not Doers – We act as consultants that can create the best performing campaigns. We’re not simply relying on you. We expect you to rely on us.
- ROI & Leads Driven – As a top Charlotte PPC Management Company, our primary focus is revenue and leads generated from our campaigns. We obsess over it, we focus on it, and we measure it.
Charlotte PPC Management Account Restructures & Audits
With roots in Search Engine Marketing, we have years of experience with auditing and building paid search campaigns that are set up for success. We put your account through a 50-point+ inspection to compare the following vs. best practices:
- Campaign Settings
- Campaign Structure
- Ad Group Structure
- Keyword Coverage
- Ad Copy Relevance
- URL Settings
- Quality Score
- Landing Page Recommendations
We then provide recommendations, and often that includes an account re-structure which will enable you to grow your account while maintaining efficiency in your advertising spend through our Charlotte ppc management company.
Busy? Watch Our Paid Search Video On How We Increase CTR’s For Google Ads Campaigns. Here Is What You’ll Learn
- How To Vastly Improvement Click Through Rates
- Reviewing Your Search Terms Report
- Why The Search Terms Report Is So Important
- Removing Terms Not Generating Higher CTR’s
- Considering Negative Terms To Ad
- Checking Segments such as Device Types and Others
- Seeing How They Align With Pay Per Click Conversions
“Businesses make an average of $2 in revenue for every $1 they spend on AdWords.” Our team strives to beat that benchmark.
Charlotte PPC Company Case Studies
Our ability to develop Adwords campaigns centered on companies paying for phone calls instead of clicks to your website is what sets up apart. Our Click To Call only campaigns typically perform 40% better than similar traditional Adwords campaign. And trust us, our traditional campaigns already prove strong dividends for our brands through our pay per click management agency.
- Campaigns driven by ROI
- Keyword Research that drives targeted leads
- Proactive account management
- Conversions tracked down to the phone call
- Pay For only phone calls, not just clicks to your website
- Extensive experience in ecommerce and google shopping campaigns
Charlotte Pay Per Click PPC Management Marketing Process
Here we perform a deep dive into your account to get a sense of what opportunities we can take advantage of.
We need to understand your business so we can build KPI’s to meet around your Adwords campaigns.
It’s now time to build your campaign utilizing targeted keyword research, stellar ad messaging, and bid management.
Now we take a maniacal approach to managing your campaigns in a proactive way to exceed our targets.
Optimizing these campaigns and reporting is what holds our team accountable.
“89% of the traffic generated by search ads is not replaced by organic clicks when ads are paused.”
“For high commercial intent search queries, the top three ad spots take about 40% of the clicks on the page.”
Pay Per Click Advertising remains a critical channels for brands and organizations that want to connect with active searchers.
Why would you not want to be in front of those active buyers? We can get you there at the ROI that makes sense for your business.
Fill Out the contact form or call us at 1 (877) 776-7358.