Virtual events and webinars have become a cornerstone of higher education marketing strategies. As student decision-making grows more digital and competitive pressures increase, universities need scalable, interactive platforms to engage prospects at every stage of the enrollment funnel. When executed…
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Thousands of students showed interest. Only a fraction applied. What happened in between? That space—between inquiry and enrollment—is where most universities lose momentum. It’s not a lack of awareness that holds students back; it’s hesitation, unanswered questions, forgotten deadlines, and…
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