Category: Paid Search

23 Ways To Improve Conversions On A Website Or Landing Page

January 29, 2021 | by Justin Croxton
Want a copy of our new PDF “23 Ways To Improve Conversions On A Website”  Just enter your email address for free access.  BELOW IS AN EXCERPT FROM THE LIST Are you looking for direct pricing or white label partner pricing?Direct pricingWhite label partner pricing What industry do you operate in and need assistance with?White Label/Reseller (i.e Ad Agency, Media Group)Retailer/FranchisesEvent/Trade Show MarketingCar Dealerships/AutoFood/Beverage/RestaurantHigher Education/AcademiaBanking/FinanceHealthcare/MedicalPolitical/GovernmentReal EstateLegal/Law FirmsProfessional ServicesHome Care ServicesTravel/HospitalityNon ProfitsOther Probably the most underrated strategy to improve online sales and overall leads…
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Guide To Improving Your Google Ads Keyword Quality Scores

January 28, 2021 | by Justin Croxton
Want a copy of our new PDF “Guide To Improving Your Google Ads Keyword Quality Scores”  Just enter your email address for free access.  BELOW IS AN EXCERPT FROM THE LIST Are you looking for direct pricing or white label partner pricing?Direct pricingWhite label partner pricing What industry do you operate in and need assistance with?White Label/Reseller (i.e Ad Agency, Media Group)Retailer/FranchisesEvent/Trade Show MarketingCar Dealerships/AutoFood/Beverage/RestaurantHigher Education/AcademiaBanking/FinanceHealthcare/MedicalPolitical/GovernmentReal EstateLegal/Law FirmsProfessional ServicesHome Care ServicesTravel/HospitalityNon ProfitsOther Quality score is a valuable metric in the Google Adwords world.…
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27 Pay Per Click Advertising Company Tips Guaranteed To Increase Your ROI By 200 – 500%

January 28, 2021 | by Justin Croxton
We all know that paid search remains the best channel to target lower funnel searchers and people in the market searching for your products, services or general information. Google Ads and Bing Ads specialists and even marketing directors understand healthy search marketing budgets remain vital to their company’s or enterprise’s growth despite the continued increase in Google Ads competition, which also inherently raises Cost Per Click (CPC) costs across many industry sectors. With that said, Propellant Media runs across countless organizations, companies and…
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17 Page Local Guide & Webinar To Geofencing Marketing (Video & Ebook)

January 27, 2021 | by Justin Croxton
Check out the recorded geofencing webinar and ebook that provides great insights on programmatic display and geofencing. Want a free copy of our new PDF “Localized Business Guide to Geofencing Marketing?”  Just enter your email address for free access.  BELOW IS AN EXCERPT FROM THE EBOOK. Are you looking for direct pricing or white label partner pricing?Direct pricingWhite label partner pricing What industry do you operate in and need assistance with?White Label/Reseller (i.e Ad Agency, Media Group)Retailer/FranchisesEvent/Trade Show MarketingCar Dealerships/AutoFood/Beverage/RestaurantHigher Education/AcademiaBanking/FinanceHealthcare/MedicalPolitical/GovernmentReal EstateLegal/Law FirmsProfessional…
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Top Pay Per Click Advertising (PPC) Questions To Ask Any Paid Search Agency Guide

January 25, 2021 | by Justin Croxton
Want a copy of our new PDF “21 Questions To Ask Any Pay Per Click Advertising (PPC) Agency”  Just enter your email address for free access.  BELOW IS AN EXCERPT FROM THE LIST Are you looking for direct pricing or white label partner pricing?Direct pricingWhite label partner pricing What industry do you operate in and need assistance with?White Label/Reseller (i.e Ad Agency, Media Group)Retailer/FranchisesEvent/Trade Show MarketingCar Dealerships/AutoFood/Beverage/RestaurantHigher Education/AcademiaBanking/FinanceHealthcare/MedicalPolitical/GovernmentReal EstateLegal/Law FirmsProfessional ServicesHome Care ServicesTravel/HospitalityNon ProfitsOther   Trying to find the proper paid agency can…
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Why Pay Per Click Advertising Works – Here’s A Hypothetical Case

January 16, 2021 | by Justin Croxton
How Pay Per Click Advertising Is Measurable & Profitable As a graduate student, I took a marketing class that was built on the foundations of traditional marketing (print, direct mail, various distribution channels).  However this class dove deeper into the new wave of marketing (search, internet, social media, email).  The conversation became healthy debates in class that ended with these new forms of marketing becoming part of the regular lexicon of chief marketing officers around the world.  Social media will no longer be…
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Pay Per Click – Test Campaigns Good For Business

January 16, 2021 | by Justin Croxton
When I meet with small businesses and explain to them the theories and methodologies behind pay per click advertising, they gasp at the monthly budget required to achieve relative success with search engine marketing.  I constantly have to remind business owners and marketing departments that search engine marketing is both an investment as well as less expensive means of advertising one’s business in comparison to other advertising and marketing channels.   The good news for business owners is the concept of running test campaigns…
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Real Estate Marketing Infographic – Lead Generation

January 12, 2021 | by Justin Croxton
Get More Real Estate Leads Via Search Engine Marketing We wanted to put together the best real estate marketing infographic for the real estate community.  This post focuses on real estate paid search, SEO, and a little bit on social media.  But don’t worry, part two of this infographic will be coming out after we publish this one.  This guide is for real estate brokerages, real estate developers, property management firms, commercial real estate firms, and other real estate related companies. And please…
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Hotel Web Marketing – The True Source Of Acquiring Customers

January 2, 2021 | by Justin Croxton
Acquiring Targeted Customers Through Hotel Web Marketing: Many hotel and travel websites exist in the market place.  These websites help promote and provide options for customers that are traveling to various cities and choosing their temporary place of residence.   This is a form of reactive marketing that waits for potential customers to pick your hotel if they are within your price range and traveling to your city.  Many other forms of reactive marketing exist. Despite their effectiveness, they are not proactive because Hotels…
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