In today’s mobile-first world, social media platforms have become powerful tools for businesses to reach and engage with their target audiences. TikTok, a rapidly growing social media platform, has captured the attention of millions worldwide, providing a unique opportunity for…
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What Is Geofencing And How Does It Work?….Location ...

Geofencing is a location based technology RFID (Radio Frequency ID) enabling many different businesses and enterprises to accurately track, market to, and ef...

What Is Geofencing Marketing? 32 Location Based Companies...

Finding geofencing companies and geofence marketing providers that can white label their geo-fencing services can be difficult.  Some require you to have sp...

What Is Connected OTT Programmatic Advertising?…The...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is...

Pros & Cons of Leveraging TikTok Advertising: Best P...

In today’s mobile-first world, social media platforms have become powerful tools for businesses to reach and engage with their target audiences. TikTok...

The Pros & Cons of Programmatic Pre-Roll Video Adver...

In digital marketing, video content has gained significant traction, capturing audiences’ attention and providing brands with a compelling storytelling...

The Pros & Cons of Google Display YouTube Advertising

YouTube has emerged as a dominant force in digital advertising, providing businesses with a platform to showcase their products and services to a global audi...

Programmatic Display vs. Native Advertising: What’s...

The world of digital advertising is constantly evolving, and it can be challenging for marketers to keep up with the latest trends. In recent years, two of t...

18 Best Programmatic Advertising Platforms to Use in 2023

Programmatic display advertising has revolutionized the way businesses approach digital advertising. By using sophisticated algorithms and real-time bidding,...

8 White Label Programmatic OTT CTV Advertising Companies ...

Over-the-top (OTT) advertising is becoming an increasingly important part of the marketing mix as more and more people shift their attention away from tradit...

In digital marketing, video content has gained significant traction, capturing audiences’ attention and providing brands with a compelling storytelling platform. Programmatic pre-roll video advertising takes this engagement to the next level, allowing advertisers to deliver targeted video ads to viewers…
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What Is Geofencing And How Does It Work?….Location ...

Geofencing is a location based technology RFID (Radio Frequency ID) enabling many different businesses and enterprises to accurately track, market to, and ef...

What Is Geofencing Marketing? 32 Location Based Companies...

Finding geofencing companies and geofence marketing providers that can white label their geo-fencing services can be difficult.  Some require you to have sp...

What Is Connected OTT Programmatic Advertising?…The...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is...

Pros & Cons of Leveraging TikTok Advertising: Best P...

In today’s mobile-first world, social media platforms have become powerful tools for businesses to reach and engage with their target audiences. TikTok...

The Pros & Cons of Programmatic Pre-Roll Video Adver...

In digital marketing, video content has gained significant traction, capturing audiences’ attention and providing brands with a compelling storytelling...

The Pros & Cons of Google Display YouTube Advertising

YouTube has emerged as a dominant force in digital advertising, providing businesses with a platform to showcase their products and services to a global audi...

Programmatic Display vs. Native Advertising: What’s...

The world of digital advertising is constantly evolving, and it can be challenging for marketers to keep up with the latest trends. In recent years, two of t...

18 Best Programmatic Advertising Platforms to Use in 2023

Programmatic display advertising has revolutionized the way businesses approach digital advertising. By using sophisticated algorithms and real-time bidding,...

8 White Label Programmatic OTT CTV Advertising Companies ...

Over-the-top (OTT) advertising is becoming an increasingly important part of the marketing mix as more and more people shift their attention away from tradit...

YouTube has emerged as a dominant force in digital advertising, providing businesses with a platform to showcase their products and services to a global audience. With its vast user base and diverse content, YouTube offers numerous opportunities for brands to…
Read More
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What Is Geofencing And How Does It Work?….Location ...

Geofencing is a location based technology RFID (Radio Frequency ID) enabling many different businesses and enterprises to accurately track, market to, and ef...

What Is Geofencing Marketing? 32 Location Based Companies...

Finding geofencing companies and geofence marketing providers that can white label their geo-fencing services can be difficult.  Some require you to have sp...

What Is Connected OTT Programmatic Advertising?…The...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is...

Pros & Cons of Leveraging TikTok Advertising: Best P...

In today’s mobile-first world, social media platforms have become powerful tools for businesses to reach and engage with their target audiences. TikTok...

The Pros & Cons of Programmatic Pre-Roll Video Adver...

In digital marketing, video content has gained significant traction, capturing audiences’ attention and providing brands with a compelling storytelling...

The Pros & Cons of Google Display YouTube Advertising

YouTube has emerged as a dominant force in digital advertising, providing businesses with a platform to showcase their products and services to a global audi...

Programmatic Display vs. Native Advertising: What’s...

The world of digital advertising is constantly evolving, and it can be challenging for marketers to keep up with the latest trends. In recent years, two of t...

18 Best Programmatic Advertising Platforms to Use in 2023

Programmatic display advertising has revolutionized the way businesses approach digital advertising. By using sophisticated algorithms and real-time bidding,...

8 White Label Programmatic OTT CTV Advertising Companies ...

Over-the-top (OTT) advertising is becoming an increasingly important part of the marketing mix as more and more people shift their attention away from tradit...

The world of digital advertising is constantly evolving, and it can be challenging for marketers to keep up with the latest trends. In recent years, two of the most popular advertising strategies have been programmatic display and native advertising. Both…
Read More
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What Is Geofencing And How Does It Work?….Location ...

Geofencing is a location based technology RFID (Radio Frequency ID) enabling many different businesses and enterprises to accurately track, market to, and ef...

What Is Geofencing Marketing? 32 Location Based Companies...

Finding geofencing companies and geofence marketing providers that can white label their geo-fencing services can be difficult.  Some require you to have sp...

What Is Connected OTT Programmatic Advertising?…The...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is...

Pros & Cons of Leveraging TikTok Advertising: Best P...

In today’s mobile-first world, social media platforms have become powerful tools for businesses to reach and engage with their target audiences. TikTok...

The Pros & Cons of Programmatic Pre-Roll Video Adver...

In digital marketing, video content has gained significant traction, capturing audiences’ attention and providing brands with a compelling storytelling...

The Pros & Cons of Google Display YouTube Advertising

YouTube has emerged as a dominant force in digital advertising, providing businesses with a platform to showcase their products and services to a global audi...

Programmatic Display vs. Native Advertising: What’s...

The world of digital advertising is constantly evolving, and it can be challenging for marketers to keep up with the latest trends. In recent years, two of t...

18 Best Programmatic Advertising Platforms to Use in 2023

Programmatic display advertising has revolutionized the way businesses approach digital advertising. By using sophisticated algorithms and real-time bidding,...

8 White Label Programmatic OTT CTV Advertising Companies ...

Over-the-top (OTT) advertising is becoming an increasingly important part of the marketing mix as more and more people shift their attention away from tradit...

Programmatic display advertising has revolutionized the way businesses approach digital advertising. By using sophisticated algorithms and real-time bidding, programmatic advertising platforms allow businesses to reach their target audience with precision, scale, and efficiency. However, with so many programmatic display advertising…
Read More
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What Is Geofencing And How Does It Work?….Location ...

Geofencing is a location based technology RFID (Radio Frequency ID) enabling many different businesses and enterprises to accurately track, market to, and ef...

What Is Geofencing Marketing? 32 Location Based Companies...

Finding geofencing companies and geofence marketing providers that can white label their geo-fencing services can be difficult.  Some require you to have sp...

What Is Connected OTT Programmatic Advertising?…The...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is...

Pros & Cons of Leveraging TikTok Advertising: Best P...

In today’s mobile-first world, social media platforms have become powerful tools for businesses to reach and engage with their target audiences. TikTok...

The Pros & Cons of Programmatic Pre-Roll Video Adver...

In digital marketing, video content has gained significant traction, capturing audiences’ attention and providing brands with a compelling storytelling...

The Pros & Cons of Google Display YouTube Advertising

YouTube has emerged as a dominant force in digital advertising, providing businesses with a platform to showcase their products and services to a global audi...

Programmatic Display vs. Native Advertising: What’s...

The world of digital advertising is constantly evolving, and it can be challenging for marketers to keep up with the latest trends. In recent years, two of t...

18 Best Programmatic Advertising Platforms to Use in 2023

Programmatic display advertising has revolutionized the way businesses approach digital advertising. By using sophisticated algorithms and real-time bidding,...

8 White Label Programmatic OTT CTV Advertising Companies ...

Over-the-top (OTT) advertising is becoming an increasingly important part of the marketing mix as more and more people shift their attention away from tradit...

Over-the-top (OTT) advertising is becoming an increasingly important part of the marketing mix as more and more people shift their attention away from traditional television and towards streaming services. Programmatic OTT advertising allows brands to reach highly targeted audiences on…
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Local News Station Gets To 50 Percent Share Of Market

Overview News stations have traditionally utilized methods of advertising including radio, TV, and even more TV.  As local news stations work to innovate and test new waters to gain local news market share, one local news station in the southeast decided to partner with our agency in an effort to shift focus to cutting edge digital advertising channels.  This local station in a top 25 market decided it was time to change course after remaining at 40 – 42% local news share in…

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