Retargeting Archives - Propellant Media

Outline: How Multi-Location Businesses Can Benefit From Effective Geo-Fencing Strategies. Company: Propellant Media Industry: Auto Detailing Industry Author: Propellant Media Contributor Publish Date: December 1st, 2021 Introduction Over the past several years, stakeholders in various industries have considered the…

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As marketers and brands, we may execute across many offline marketing channels including billboard, radio, print, and television as well as online marketing channels including Facebook, Google Adwords, Programmatic Display, Email, and Video Marketing. We spend $1,000’s to $1,000,000’s across…

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Local State University Defies Expectations During Covid 19 At $10 Cost Per Lead

The Challenge This local university has a multi-million dollar marketing budget across their undergraduate and graduate programs. Between the many competitors they have to face including prominent Georgia and Southeast Universities attracting new applicants and students has not been an easy task. That in addition to the low brand recognition for the university, they have been slowly growing their presence, but needed new innovative tactics to help them reach the student profile that could thrive as students at their school as well as…

HVAC Repair Company Leverages Geofencing & Programmatic Display To Drive Leads

The Challenge A white label partner who handles other marketing efforts for their HVAC Repair client did not have geofencing and programmatic display as part of their arsenal of digital marketing solutions as part at their digital agency. HVAC Repair is a competitive space and Google Ads doesn’t cut it despite the success it brings brands at the lower end of the marketing funnel. They wanted a middle to top of funnel solutions to raise their name profile and impact their Google Ads…

Category: Retargeting

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