-->

What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

Curious about geofence marketing? As with any new system, this approach to marketing is generating a certain amount of confusion. So, let’s begin with a few definitions. What is geofencing, exactly? It’s the act of targeting certain digital devices based…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

Who’d of imagined we’d have instant access to the World’s knowledge in the palm of our hands? This is the revolution that is smartphones. As one can expect, we soon found great use of the tool with our consumer habits.…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

The future of your blog, brand, or business largely depends on how much search engines like your website. If you prioritize SEO (search engine optimization) and spend time upping your Google positioning, you’ll put your platform in front of more…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

It’s quite a shocking statistic that only approximately 22% of businesses find their conversion rates satisfying. For the other 78%, there’s a need to reconsider their marketing strategies and even incorporate email retargeting approaches. Email marketing, among other approaches, doesn’t…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

As an agency, Propellant Media works hard to husband its resources. We watch our operating budget as much as our marketing budget. We also realized as an Agency, we couldn’t simply provide recommendations to our clients and not take on…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

     Propellant Media is a Digital Ad Agency based out of Atlanta Georgia. We focus extensively on Geofencing Marketing, as well as paid search, pay-per-click advertising, all of those other cool, fun things that we do as an…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

Hello everyone this is Justin Croxton here again from Propellant Media, one of the managing partners. I know that a number of attorneys are always trying to find that competitive advantage, that thing that’s going to set you apart but…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

My name is Justin Croxton, one of the managing partners here at Propellant Media. We’re a digital ad agency based out of Atlanta, Georgia. I want to talk to you a little bit about a technology that we’ve been utilizing…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

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In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

document.addEventListener( ‘wpcf7mailsent’, function( event ) { location = ‘/wp-content/uploads/2018/08/Local-Business-Guide-To-Geofencing-Marketing-Propellant-Media.pdf’; }, false ); Want a free copy of our new PDF “Localized Business Guide to Geofencing Marketing?”  Just enter your email address for free access.  BELOW IS AN EXCERPT FROM THE…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

We like to say the traditional marketing funnel remains the foundation for digital marketing best practices.  Without a clear understanding of the funnel, digital marketing agencies cannot as effectively operate and optimize marketing campaigns for clients.  The key insight is…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

Without a proper understanding of inbound vs outbound marketing, it is easy to feel lost in the mix. Every year there are new marketing issues to be aware of, and 2019 is no different. Developing a clear understanding of inbound…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

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Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
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As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
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In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
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Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

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In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

Over the past twenty years, the higher education sector across the world has grown rapidly. From Asia to the U.S, more colleges are opening and student numbers are at record highs. Even those who don’t attend in person are able…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

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As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

According to research, is an approximate 2.77 billion users on social media, it seems like everyone and their grandma are on at least one social media platform these days. If you have a business that you want to promote, it…
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What Is Geofencing Marketing: 30 Companies That Are Locat...

Finding geofencing companies and geofencing advertising companies that can white label their geo-fencing services can be difficult. Some require you to have ...

What Is Geofencing And How Does It Work?….Location Based ...

In order to understand geofencing, it is essential to understand what is a geofence. A geofence is a virtual perimeter for a real-world geographic area. A ge...

What Is OTT Programmatic Advertising? The Ultimate Market...

As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising are ac...

The Future of Higher Ed Marketing: Data-Driven Strategies...

Higher education marketing is experiencing unprecedented transformation. With growing competition, declining enrollment in some sectors, and shifting student...

SEO for Universities: How to Rank Higher and Drive More A...

For universities competing for prospective students in 2025, Search Engine Optimization (SEO) is no longer optional—it is mission-critical. With over 70% o...

OTT/CTV Advertising for Colleges: When to Use It and How ...

Over-the-Top (OTT) and Connected TV (CTV) advertising have exploded in popularity over the past five years, becoming attractive channels for universities see...

Social Media Marketing for Universities: TikTok, Snapchat...

Title: Social Media Marketing for Universities: TikTok, Snapchat, and Meta Strategies That Work
Social media is no longer optional for higher education...

How to Use Geofencing Marketing to Increase Campus Visits...

Title: How to Use Geofencing Marketing to Increase Campus Visits and Student Applications
Introduction
As competition for student enrollment inte...

Why Universities Should Invest More in Programmatic Adver...

Title: Why Universities Should Invest More in Programmatic Advertising for Student Recruitment
Introduction
In the increasingly competitive lands...

Paid Media for Higher Ed: Google Ads, Meta, and OTT Tacti...

Title: Paid Media for Higher Ed: Google Ads, Meta, and OTT Tactics That Actually Drive Enrollment
Introduction Higher education institutions face incre...

The Ultimate Guide to Digital Marketing for Higher Educat...

Title: The Ultimate Guide to Digital Marketing for Higher Education: Strategies to Increase Applications and Enrollment

Higher education marketing ha...

How to Integrate Slate, TargetX, and Element451 with Your...

How to Integrate Slate, TargetX, and Element451 with Your Digital Marketing Dashboard for Smarter Enrollment Decisions
Introduction
In higher edu...

How to Build a High-Converting Student Recruitment Funnel...

In an increasingly competitive landscape, universities can no longer afford to rely solely on broad outreach campaigns or generic messaging. Today’s prospe...

Google AdWords is useful for many marketers, especially those who follow the rules to get the most conversions. However, the program can be financially punishing for ad campaigns rife with errors and mistakes.  To avoid wasting your ad budget, let’s take…
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