Advertising Archives - Propellant Media

Powerful And Advanced Remarketing Tactics You May Not Be Using In Your Google Ads Campaigns

January 28, 2021 | by Contributor

Remarketing tactics offer a robust way for businesses to re-engage customers when they’re most likely to buy online. It’s a proven marketing tactic that helps to meet business objectives rapidly. As with most other marketing strategies, taking time to optimize your remarketing campaign yields even more significant benefits. Remarketing requires precision to implement effectively. First, it’s vital to tag the website correctly. After that, building remarketing lists helps to re-connect with prospective customers the right way. Only when these two elements get ideally…

13 Advanced Google Ad Tactics To Eek Out More Conversions

January 25, 2021 | by Contributor

Google Ads is a prime source for website traffic that converts. However, the process for getting the most out of your investment is not straightforward. To get the best results possible, implementing Google ad tactics to craft winning ads and sustainable campaigns are essential. The good news is there are endless rewards and the potential stream of new business. Consider these thirteen advanced methods to wring more profit from Google Adwords. Make Tons of Ads for Testing It’s not much fun making distinct…

20 Core Mistakes Costing Your Google Ad Campaigns $1,000’s In Spend

January 4, 2021 | by Contributor

Google AdWords is useful for many marketers, especially those who follow the rules to get the most conversions. However, the program can be financially punishing for ad campaigns rife with errors and mistakes. To avoid wasting your ad budget, let’s take a look at the mistakes with the most potential to derail your campaign. Not Targeting the Right Audience Ad campaigns that get displayed to the wrong audience are doomed to fail. The most crucial thing to get right is only showing ads to…

20 Atlanta Marketing Companies Worth Investigating

September 17, 2019 | by Contributor

If you are investigating Atlanta marketing companies, you have no shortage of businesses in which to choose. These days, marketing is an art that requires a deep understanding of multiple platforms and approaches. For your convenience, here are 20 marketing companies located in the Greater Atlanta area worth considering if you need to amp up your marketing and sales efforts. Mighty Mighty is a Marketing Agency focused on the future. This Agency concentrates on active lifestyle brands, primarily outdoors, sporting goods, action sports,…

Fourteen Digital Marketing Conferences To Attend

September 13, 2019 | by Contributor

If you want to achieve top rankings in search engines, staying abreast of trends and changes in the digital marketing space is critical to attain – and hold – high rankings. One of the best ways to find out about the latest technologies and shifts in the ever-changing industry of digital marketing is to attend an industry-wide conference. Luckily, here are fourteen digital marketing conferences to end 2019. When you’re evaluating which Digital Marketing conferences to attend as a guest, or support as…