What Is OTT Advertising…The Ultimate Buyers Guide
As SMB’s and corporations work to locate and adopt new digital advertising platforms, Over The Top TV (OTT Advertising) and Connected TV Advertising is accelerating faster than any other digital marketing channel. People are consuming more and more video content through their smart phone devices as well as through laptops and desktops. YouTube began the trend of video adoption into smartphone and laptops. But now that sense of comfort has proven consumers can watch longer form content. So when you see trends of…